Marketing Manager - London

£35,000 - £45,000 - Exhibitions & Conferences - Marketing
Ref: 595 Date Posted: Thursday 11 Jan 2018
More

This is a fantastic opportunity for a skilled exhibition / trade show / expo or conference marketing professional to join an international B2B media group and event organiser.

You’ll need experience in marketing exhibitions and / or conferences with a breadth of skills across the marketing mix and a self-motivated, positive attitude.

The Role:

As the exhibition Marketing Manager, you will deliver innovative international marketing campaigns to achieve event and publishing targets.

You’ll be responsible for implementing a communications plan – direct mail, email, advertising, website and telemarketing to ensure all communication is delivered to an agreed timescale and within budget

What you’ll be doing:

  • Work closely with the database, and conference functions to develop circulation as part of the marketing plan.
  • Liaise with other departments, including design and production, sales and web team
  • Brief creative teams, design direction of advertising, brochures and other sales collateral. Some copywriting.
  • Liaise with external suppliers.
  • Negotiation of media and association partnerships
  • Maximise cross-selling opportunities across related events and publications
  • Event support, including manning stands, media coordination and registration

Key Requirements:

  • Educated to degree level (or equivalent)
  • Impeccable English (additional languages are a strong advantage)
  • Experience of marketing of exhibitions and/or conferences. Experience of marketing publications an advantage.
  • Excellent proofreading skills
  • Financial/budget management experience
  • Self-motivated and able to work under own initiative
  • List / database management experience
  • Good working knowledge of Microsoft Office products (particularly Word, Excel and PowerPoint)
  • Strong interpersonal skills
  • Project and time management skills
  • International travel as required

Why this is a great opportunity:

  • You’ll be working for an international business-to-business media group – a market leader in exhibitions, conferences, publishing and online media
  • The salary on offer is £35,000 - £45,000
  • This is based in offices in Hammersmith